◾Create Journey Flow
Canvas activities include messages, decisions, updates, or a combination of these elements, dragged onto the Journey Builder canvas. In a Multi-Step journey, the activities you configure affect each contact until they reach a goal or the end of the journey.
You can also split the activities within the journey. For example start the journey for a certain population of Roulette users for example, and then at some point in the journey to separate them into 2 paths – Female users will continue in path A and Male users in path B.
Activities appear in the builder panel according to their headings:
Flow Designer
Communication
Email (see “Email templates” for more information)
Popup (see “Popup templates” for more information)
SMS (see “SMS” for more information)
Inbox (see “Inbox” for more information)
IVR Call (see “IVR” for more information)
Slack message – Send slack message to your organization with alerts concerning the campaign
Mail to Risk – Send mail to your Risk department for suspicious activities
Mail to Support – Send mail to your Support Center to notify them about stages in a campaign that a single user finished
Actions
Deep Link Use deep links to direct the players to specific sections in the Smartico widget, or pages on your site.
JS Code (i.e Open cashier)
Web Hook Use external APIs directly from the flow builder
Send a Slack or Mail to Support/Risk In any given moment in a user journey, the operator can send an email to their support/risk team notifying them about something that has happened. E.g. campaign start on Deposit Approved >1000, send a mail to Risk; Campaign start on Bet Settled with win amount >5000 on Table Tennis, send slack to management.
Loyalty & Gamification
Add Bonus (see “Bonus templates” for more information)
Add Points
Give a manual mission
Give a Mini Game
Put the user in Gamification control group
Flow Control
Funnel Marker Use funnel markers to count the users in each step, and to be selected and presented in the report BI
Delay Use delay after activity (deposit done -> delay 5 minutes -> send push)
Delay until Use delay until specific date, or day of the week (deposit done -> delay until Sunday -> send push)
Wait for Event (deposit done -> wait for event “total balance=0” -> send push)
Convert Campaign after specific activity
Stop Campaign after specific activity
Send the user to another campaign In any given micro moment you can send the user to another campaign
Split traffic You can split the traffic in any moment into different flows
See “Global Conversion/Stop rules” on campaigns for more information.
User Profile
Update Property Update any custom property such as status, name etc
Check User Profile After certain activity you might want to check user profile for some change (i.e you want to communicate with a user and want to check if Push Notification status = ALLOW, IF YES -> Send push, IF NO -> Send SMS)
Mark/Unmark customer Create personalized tag after activity
Other
Annotation Place comments on the canvas
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