◾Create Journey Flow

Canvas activities include messages, decisions, updates, or a combination of these elements, dragged onto the Journey Builder canvas. In a Multi-Step journey, the activities you configure affect each contact until they reach a goal or the end of the journey.

You can also split the activities within the journey. For example start the journey for a certain population of Roulette users for example, and then at some point in the journey to separate them into 2 paths – Female users will continue in path A and Male users in path B.

Activities appear in the builder panel according to their headings:

Flow Designer

1. Communication

   • Email (see “Email templates” for more information)

   • Popup (see “Popup templates” for more information)

   • SMS (see “SMS” for more information)

   • Inbox (see “Inbox” for more information)

   • IVR Call (see “IVR” for more information)

   • Slack message – Send slack message to your organization with alerts concerning the campaign

   • Mail to Risk – Send mail to your Risk department for suspicious activities

   • Mail to Support – Send mail to your Support Center to notify them about stages in a campaign that a single user finished

     

     Smartico Flow Builder

2. Actions

   • Deep Link Use deep links to direct the players to specific sections in the Smartico widget, or pages on your site.

   • JS Code (i.e Open cashier)

   • Web Hook Use external APIs directly from the flow builder

   • Send a Slack or Mail to Support/Risk In any given moment in a user journey, the operator can send an email to their support/risk team notifying them about something that has happened. E.g. campaign start on Deposit Approved >1000, send a mail to Risk; Campaign start on Bet Settled with win amount >5000 on Table Tennis, send slack to management.

3. Loyalty & Gamification

   • Add Bonus (see “Bonus templates” for more information)

   • Add Points

   • Give a manual mission

   • Give a Mini Game

   • Put the user in Gamification control group

4. Flow Control

   • Funnel Marker Use funnel markers to count the users in each step, and to be selected and presented in the report BI

   • Delay Use delay after activity (deposit done -> delay 5 minutes -> send push)

   • Delay until Use delay until specific date, or day of the week (deposit done -> delay until Sunday -> send push)

   • Wait for Event (deposit done -> wait for event “total balance=0” -> send push)

   • Convert Campaign after specific activity

   • Stop Campaign after specific activity

   • Send the user to another campaign In any given micro moment you can send the user to another campaign

   • Split traffic You can split the traffic in any moment into different flows

See “Global Conversion/Stop rules” on campaigns for more information.

1. User Profile

   • Update Property Update any custom property such as status, name etc

   • Check User Profile After certain activity you might want to check user profile for some change (i.e you want to communicate with a user and want to check if Push Notification status = ALLOW, IF YES -> Send push, IF NO -> Send SMS)

   • Mark/Unmark customer Create personalized tag after activity

2. Other

   • Annotation Place comments on the canvas