# CRM Automation

- [Cross-sell. Match users on different brands](https://help.smartico.ai/welcome/use-cases/crm-automation/cross-sell.-match-users-on-different-brands.md)
- [Mini-games usage in marketing campaigns](https://help.smartico.ai/welcome/use-cases/crm-automation/usage-in-marketing-campaigns.md)
- [Optimize Communication by excluding disengaged players](https://help.smartico.ai/welcome/use-cases/crm-automation/optimize-communication-by-excluding-disengaged-players.md): This document explains why and how to send communication only to players who have been engaging with your emails, SMS, or Push notifications.
- [Automated Sports Campaigns](https://help.smartico.ai/welcome/use-cases/crm-automation/automated-sports-campaigns.md)
- [Generating promo codes](https://help.smartico.ai/welcome/use-cases/crm-automation/generating-promo-codes.md)


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